Privacy Policy

Adaptive Media Innovations ("we", "our", or "us") operates from Polokwane, Limpopo, South Africa. This Privacy Policy details our policies regarding the collection, processing, protection, and retention of personal information collected through our website, communications, and client service agreements.

We adhere strictly to the Protection of Personal Information Act (POPIA No. 4 of 2013) of South Africa, ensuring all personal and commercial data is processed lawfully, transparently, and with appropriate safeguards.

We collect information in the following contexts:

• Direct Inquiries & Contact Forms: Name, business email address, phone number, company name, and project requirements submitted via our website or direct communications.
• Project Onboarding & Client Data: Branding assets, corporate profiles, technical specifications, server/domain access credentials, and database schemas provided to execute contracted software and design work.
• Automated Analytics: Standard technical information including browser type, operating system, IP address, device telemetry, and interaction metrics to optimize website responsiveness and performance.

We process your personal and business information for legitimate business purposes:

• Delivering tailored proposals, project timelines, cost estimates, and digital consulting.
• Engineering, deploying, and maintaining websites, custom software, mobile apps, and AI solutions.
• Managing client accounts, contract execution, billing, invoices, and ongoing maintenance.
• Responding to customer support queries, service modifications, or technical inquiries.
• Complying with South African statutory, legal, and financial record-keeping obligations.

We do not sell, rent, or trade your personal data to third parties. We only share necessary data with vetted third-party service providers essential for delivering our digital solutions, including:

• Cloud Hosting & Infrastructure: Vercel, AWS, Google Cloud, and trusted South African domain registrars.
• API & AI Integrations: Dedicated third-party APIs (e.g. OpenAI, Anthropic, payment gateways) strictly for features requested within client software projects.
• Communication Platforms: Encrypted email and collaboration tooling used for direct client project updates.

We implement industry-standard physical, technical, and organizational security measures to protect your information against unauthorized access, loss, misuse, or alteration. All web communications are transmitted over secure HTTPS with TLS encryption.

We retain personal information only for as long as necessary to fulfill project deliverables, support active software deployments, or satisfy applicable South African statutory retention requirements.

Under the Protection of Personal Information Act (POPIA), you have the right to:

• Request confirmation of whether we hold personal information concerning you.
• Request access to your personal information and obtain details on how it is processed.
• Request correction, completion, or deletion of inaccurate, irrelevant, or obsolete data.
• Object on reasonable grounds to the processing of your personal information.
• Lodge a complaint with the South African Information Regulator if you believe your rights have been infringed.

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